Gold Pick Awards

    Since 1966, PRSA Colorado's Gold Pick Awards, the state’s most prestigious recognition program for PR practitioners, have honored the region’s best work in public relations. Gold Pick Awards recognize outstanding public relations campaigns, tactics and professionals across industries and specialties. Whether you work in corporate communications, nonprofit PR, agencies, government, education, or another sector, the Gold Picks are an opportunity to showcase your team's best work.

    Congrats to our 2026 Winners!

    PR Team of the Year


    Honors a PR team that deserves special recognition for its exceptional achievements during the past year. 

    CIG Public Relations for Colfax BRT project


    Swede Johnson Lifetime Achievement Award


    Recognizes a PRSA Colorado Chapter member for distinguished service to the profession of public relations, the community and to PRSA. This award may be based on volunteer work for non-profit causes, leadership on a significant public relations issue affecting the community, and/or outstanding educational achievement in public relations. 

    Wendy Manitta Holmes, APR


    Sharon Linhart Public Relations Person of the Year


    Honors the outstanding achievement of a public relations professional who has taken their PR skills to the next level during the past year through professional development, client success or another demonstration of professional excellence.

    Tim Carroll, APR


    Media Professional of the Year


    Presented to a journalist of a Colorado-based media outlet who has demonstrated a dedication to their craft by reporting with integrity, sharing impactful stories and always keeping the public interest in mind.

    Jaclyn Allen


    Joe Fuentes Rookie of the Year


    Recognizes an outstanding new member of the PRSA Colorado Chapter and the public relations profession who is actively involved in the Chapter.

    Dani Sturges


    Jane Dvorak Mentor of the Year


    Recognizes an outstanding public relations professional who has demonstrated time and commitment to being a mentor to other public relations professionals.

    Danielle Moore


    Ayers Chapter Service Award


    Presented to an individual who has demonstrated a particularly strong level of commitment to the Chapter through volunteer work, board or committee work, or involvement in special projects. The award is designed to recognize a member whose contributions might be regarded as unpublicized and behind-the-scenes.

    Quinn Kelsey


    Gold Pick Award Winners


    Grand Gold Pick

    PRRS-Resistant Pig Website: PIC leverages digital platform to drive awareness, Genus

    Best Agency - Boutique/Small

    SchroderHaus Marketing Communications

    Community Relations - Government

    Colorado Proud 2025 Farm to School Meal Month Campaign, Philosophy Communications

    Shaping the Next Decade of Five Points, SideCar Public Relations

    Data Insights

    PRRS-resistant pig: PIC leverages data insights to drive positive consumer awareness, Genus

    Digital Platform 

    PRRS-resistant pig website: PIC leverages digital platform to drive awareness, Genus  

    Events and Observances - More Than Seven Days - Government

    Colfax BRT Arch Lift Events, CIG Public Relations

    Events and Observances - Seven or Fewer Days - Associations/Nonprofit Organizations/Educational Institutions

    A Showcase of Student Leaders, Innovators, and Change-Makers: DPS Foundation's Achieve Gala 2025, Denver Public Schools Foundation

    Events and Observances - Seven or Fewer Days - Business

    Meet Me at Denargo: A Daylong Celebration of Denver's Newest Destination, SideCar Public Relations

    Feature Stories

    Master Gardeners and blind students grow together in unique garden, Colorado State University

    Reintroducing 16th Street: How Thought Leadership Helped Explain Denver’s Downtown Transformation, SideCar Public Relations

    AI ghosts are coming: Is that comforting or creepy?, University of Colorado

    Human emissions drove the megadrought in the western US, University of Colorado

    Influencer Marketing

    Minor Figures Dairy Disloyalty, SchroderHaus Marketing Communications

    Justin’s "Crunch Time" Crunchy Peanut Butter Launch, SchroderHaus Marketing Communications

    Integrated Communications - Associations/Nonprofit Organizations/Educational Institutions

    Campaign: Value of Research, University of Colorado

    CU Boulder State of the Campus 2026 Campaign, University of Colorado

    Media Relations - Associations/Nonprofit Organizations/Educational Institutions

    Children’s Hospital Colorado Performs Region’s First Pediatric Heart and Liver Dual-Organ Transplant, Children's Hospital Colorado

    Linhart PR Drives Enrollment Consideration for CSU Global Through Year-Long News Bureau, Linhart Public Relations

    Opening Doors and Driving Awareness for One of Colorado's First Proposition 123-Funded Housing Communities, SideCar Public Relations

    Common sugar substitute shown to impair brain cells, boost stroke risk, University of Colorado

    Media Relations - Business to Business 

    From Robots to Infrastructure: Reframing the Future of Waste Recovery, AMP

    Media Relations - Consumer Products Non-Packaged Goods 

    Empowering Older Adults with Hearing Loss Education to Promote Healthy Aging, Linhart Public Relations

    Naming Denver's Next Landmark: The Story Behind Rhingo the Rhino, SideCar Public Relations

    Media Relations - Consumer Products Packaged Goods

    Linhart PR Builds a Spokesperson-Led Media Engine to Drive National Coverage for Beef. It’s What’s For Dinner., Linhart Public Relations

    Linhart PR Ignites Summer Grilling Season with Consumer Insights-Led Media Strategy for Beef. It’s What’s For Dinner., Linhart Public Relations

    Media Relations - Consumer Services

    Linhart PR Harnesses Housing Market Trends to Drive Media Growth for Oakwood Homes, Linhart Public Relations

    Powering Customer Education Across Southern Colorado for Black Hills Energy, Linhart Public Relations

    Digging Up a Story: How Prim Turned Construction Dirt Into a 3.5 Million-Person Conversation About Clayworks, Prim + Co

    Social Media

    We Back The Fax Social Media, CIG Public Relations

    Spreading the Love for Justin’s: Best Use of Social Media, SchroderHaus Marketing Communications

    Videos

    Crime-scene science gets real in the classroom, Metropolitan State University of Denver

    Colorado Cattleman’s Agriculture Land Trust, SideCar Public Relations

    Town of Castle Rock 2025 State of the Town, Town of Castle Rock

    Websites

    Preserving the Story. Preparing for the Next Chapter., SideCar Public Relations


    Silver Pick Award Winners


    Best Agency - Boutique/Small

    Prim + Co

    Best AI Integration and Digital Innovations - Agency

    NovaSight™: Engineering Brand Meaning for the AI-Driven Buyer Journey, The Nova Method

    Best In-House Team - Associations/Nonprofit Organizations/Educational Institutions

    From Campaigns to System: CU Boulder’s Integrated Reputation Transformation, University of Colorado

    Best Solo/Independent PR Pro

    Quinn Kelsey: Building Momentum Through Transition, Quinn Kelsey

    Content Marketing - Government

    Drugged Driving Content Marketing Articles, CIG Public Relations

    Crisis Communications

    Embrey Leetsdale Fire, SideCar Public Relations

    Events and Observances - More Than Seven Days - Government

    Pedestrian and Bicycle Safety Park Activations, CIG Public Relations

    Events and Observances - Seven or Fewer Days - Business

    Kettle & Fire KettleWorks Grand Opening Community Celebration, SchroderHaus Marketing Communications

    Events and Observances - Seven or Fewer Days - Government

    Greeley Groundbreaking for Cascadia, SideCar Public Relations

    Feature Stories

    Maya monuments speak in signs, Metropolitan State University of Denver

    Major breakthrough in cancer screening, Metropolitan State University of Denver

    Integrated Communications - Government

    Colfax BRT Small Business Support, CIG Public Relations

    Internal Communications - Associations/Nonprofit Organizations/Educational Institutions

    CU Boulder Wi-Fi Improvement Project, University of Colorado

    Media Relations - Associations/Nonprofit Organizations/Educational Institutions

    Children’s Hospital Colorado: Advancing Access to Lifesaving TPN Through Strategic Media Relations, Children's Hospital Colorado

    Communicating a Commitment to Financial Literacy, Impact PR & Communications

    Most Effective Campaign on a $5,000 to $10,000 Budget

    Sweet Strategy: How a $9,000 PR Campaign Put Denver Macaron on the Map and Quintupled Holiday Sales, Prim + Co

    Product or Company Launch - Consumer Products - Regional Focus

    Quinn Snacks NorCal Costco Limited Launch Campaign, SchroderHaus Marketing Communications

    Public Affairs

    Colorado Fruit and Vegetable Growers Association 2025 Advocacy Campaign, Philosophy Communication

    Protect Our Paychecks: A Digital Campaign to Safeguard Worker Choice, Novitas Communications

    Quarry Permits Challenge, Jacqueline Clark, APR, Fellow PRSA & Justin Kurth

    Public Service - Associations/Nonprofit Organizations/Educational Institutions

    Sharing the Good About Goodwill of Colorado, Jumel Communications

    Reputation/Brand Management - Associations/Nonprofit Organizations/Educational Institutions 

    Sharing the Good About Goodwill of Colorado, Jumel Communications

    Videos

    The Long Road: Navigating a DUI Arrest Video Series, CIG Public Relations

    Websites

    SideCar Public Relations Website, SideCar Public Relations


    2026 PRSA Colorado Gold Pick Awards were Presented and Produced by SideCar PR

    Special thanks to our annual platinum sponsor: Linhart PR

    PRSA Colorado Awards